Privacy Policy
Effective date: [09/25/2026]
This Privacy Policy explains how imagetobase64.co ("we," "us," or "the Site") handles information when you use our free online image-to-Base64 conversion tool and related pages. We built this tool to run entirely in your browser, so we go into some detail below about exactly what that means for your data. By using the Site, you agree to the practices described in this policy.
1. Information we collect
We collect two broad categories of information:
Information you provide directly
We do not require an account to use our converter, and we do not ask you to submit personal information to use the tool. If you contact us by email or through a contact form, we collect whatever information you include in that message, such as your name and email address, solely to respond to you.
Information collected automatically
Like most websites, our servers and the third-party services we use (described below) automatically log certain technical information when you visit, including your IP address, browser type and version, device type, operating system, referring URL, pages viewed, and the date and time of your visit. This information is used in aggregate to operate, secure, and improve the Site, and to serve relevant advertising.
2. How your images are processed
Our image-to-Base64 converter runs entirely client-side, using JavaScript in your own browser. When you select or drop an image into the tool, it is read and encoded locally on your device using the browser's built-in FileReader API. The image file is never uploaded, transmitted, or sent to our servers or to any third party, and we never see, store, or have access to the images you convert.
This also means that if you close the browser tab without saving your output, the converted data is gone — we retain no copy on our end, because none is ever created outside your own browser session.
3. Cookies and similar technologies
Cookies are small text files stored on your device that help websites function and remember information about your visit. We use, and permit certain third parties to use, cookies and similar technologies (such as web beacons and local storage) for the following purposes:
- Remembering your preferences, such as a selected output format or interface setting
- Measuring and analyzing how visitors use the Site
- Serving and measuring the performance of advertising, including personalized ads
You can control or disable cookies through your browser settings. Most browsers let you refuse cookies, delete existing cookies, or receive a warning before a cookie is stored. Disabling cookies may affect how some parts of the Site function.
4. Advertising and Google AdSense
We use Google AdSense to display advertising on this Site. Google, as a third-party vendor, uses cookies to serve ads based on your prior visits to this Site and other websites on the Internet. Google's use of advertising cookies enables it and its partners to serve ads to you based on your visit to this Site and/or other sites.
Third-party vendors, including Google, may also use cookies to serve ads based on a user's prior visits to our website or other websites, and may combine information collected from this Site with information collected elsewhere, in accordance with their own privacy policies.
If you are located in the European Economic Area, the United Kingdom, or Switzerland, ads served on this Site may be subject to additional consent requirements under applicable law, and you may be presented with a consent management tool allowing you to accept or decline non-essential cookies, including advertising cookies, before they are set. You can learn more about how Google uses information from sites that use its services at Google's Partner Sites policy.
5. Analytics
We may use analytics services, such as Google Analytics, to understand how visitors use the Site. These services use cookies and similar technologies to collect information such as pages visited, time spent on the Site, and general navigation patterns. This data is reported in aggregate and is not used by us to personally identify individual visitors. You can prevent Google Analytics from using your data by installing the Google Analytics Opt-out Browser Add-on.
6. Third-party links
The Site may contain links to third-party websites, including advertisements, that are not operated by us. We are not responsible for the content, privacy practices, or security of any third-party sites. We encourage you to review the privacy policy of any site you visit after leaving ours.
7. Children's privacy
This Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can promptly remove it.
8. Data security
We take reasonable technical and organizational measures to protect the limited information we do collect from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.
9. Your privacy rights
If you are in the European Economic Area or United Kingdom (GDPR)
You have the right to access, correct, delete, or restrict the processing of your personal data, the right to data portability, and the right to object to processing, including for direct marketing or personalized advertising. You also have the right to withdraw consent at any time where processing is based on consent, and to lodge a complaint with your local data protection authority.
If you are a California resident (CCPA/CPRA)
You have the right to know what personal information is collected, used, shared, or sold; the right to request deletion of personal information; the right to correct inaccurate information; and the right to opt out of the sale or sharing of personal information, including for cross-context behavioral advertising. Advertising cookies used through Google AdSense may be considered a "sale" or "share" of personal information under California law; you can exercise your opt-out rights using the links in the AdSense section above.
To exercise any of these rights, contact us using the details at the bottom of this page.
10. Do Not Track signals
Some browsers offer a "Do Not Track" setting. Because there is not yet an accepted industry standard for how to respond to these signals, our Site does not currently alter its behavior in response to Do Not Track browser signals.
11. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Any changes will be posted on this page with an updated effective date. We encourage you to review this page periodically.
12. Contact us
If you have questions about this Privacy Policy or how your information is handled, you can reach us at:
imagetobase64.co
Email: [[email protected]]
